Wigan, I am disappointed
This is an opinion piece, in case you’re wondering …
I was pretty excited to see that Wigan has redesigned, and slicked up, its official website.
Unfortunately, as I soon discovered, the way they are paying for that new shine is by asking its supporters to pay fees to get “exclusive” content such as interviews with players and, in some cases, pretty basic news.
Now, there’s still some free content on there, but I’m not sure that I get this strategy. Maybe they just do things a little different across the pond, but I’m used to primary sources, such as team websites, doing everything they can to disseminate information as widely as possible.
It strikes as a bit shooting-yourself-in-the-footy, especially coming from a team that should be doing everything possible to expand its brand.
Far be it from me to question to online decisions of an EPL side, but as someone who is trying their darndest to get to know your team, I just don’t get this move.